Sunday, September 28, 2014

*+New+* Nintendo 3DS Ad- Featuring Kyary Pamyu Pamyu

If there's one thing Japan has the corner market on, it's creating fun and crazy commercials to promote all sorts of things. And this time they have Kyary Pamyu Pamyu helping with the advertisement.
KPP and the various covers that are coming out in Japan in October
Basically the ad has KPP do what she does best, turn regular things into crazy, colorful and cute. Which the function of the New Nintendo 3DS has you being able to switch face plates along with the slight changes in its schematic. The price for the plates themselves start at 940 yen to almost 3,000 yen (wooden looking one that is shown next to toad costs 2,750) but the average design plate costing 1,400 yen which is about the same range as most covers for the current 3DS and 3DSXL.

Though the commercial is about the New 3DS the Nintendo characters just shined throughout the whole thing. Here are a few images taken from the commercial.
Everyone is so bright and colorful transformed
I have to hand it to Nintendo they made everyone look so fun and stylish, I really personally like Toad, Zelda, Villager, Isabelle, and Bowser the most. Though Yoshi looks like he's about to sell you some ice cream though; seriously he looks like a 1950's soda jerk and Luigi looks like a weirdish looking hipster with that beanie, but yet oddly enough it still works because of his mustache. But the image I liked the most has to deal with Toon Link.
A very cheerful and happy Toon Link
Personally I really love Toon Link and how expressive he is in his faces. So even though he looks like he could be the new poster boy for Willy Wonka, that huge bow and top hat with the triforce on the side; topped with holding KPP's hand. It was just adorable.

Also there was Kirby who absorbed KPP's likeness but I couldn't cap a good enough image to use for it, but it's really adorable.

This marketing strategy of using a famous idol in Japan will reach more viewers and hopefully encourage more sales of the New 3DS. I will probably get one myself once it hits US shores, but first I'll have to see the difference of screens and everything else before I decide. But those switchable face plates for the 3DS version, I've gotta say, if there's an ample enough screen for me to see (I wear glasses and like to play without them on) then it will seal the deal with me.

Here's the commercial directly from Nintendo if you wanna take a look at it yourself.

1 comment:

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